My approach to software development is built on principles that prioritize genuine value, honest communication, and the joy of building great things.
Every service I provide must deliver more value than it costs. This isn't just about pricing—it's about ensuring that what I build genuinely improves your business, solves real problems, and moves you forward.
I believe in clear communication, even when it's uncomfortable. I'm willing to risk losing a client to give you a realistic assessment of what a project actually requires. No sugar-coating timelines, no overselling capabilities, no false promises.
I have nothing to prove about my intelligence. If I don't understand something, I'll say so. Pretending to know what I don't wastes everyone's time and leads to poor outcomes.
Joy is as important as technology, politics, even outcomes.Work should be fulfilling, not just functional. When we enjoy what we're building, we build it better.
While I enjoy collaborating and discussing ideas, I try to have only essential meetings. I prefer spending time building rather than talking about building. When we do meet, let's make it count.
I believe in openness about techniques, limitations, concerns, and processes. No information hoarding, no black boxes. You should understand how things work, what the constraints are, and what decisions we're making along the way.
These principles guide every project I take on. They're not just ideals—they're practical commitments that shape how I work, communicate, and deliver value to the people I serve.
Steve Steinitz, Founder